Nature's Colors Liquid Food Coloring

The natural red that actually reads red. India Tree's Nature's Colors TrueRed delivers a bright, holiday-red liquid food color without a drop of FD&C Red 40, using a plant-based blend (vegetable juice concentrate, beta-carotene, turmeric) that holds up in icings, batters, and frostings. Water-soluble for smooth blending and no streaking.

• Bright "true red"saturated holiday red, not the muted pink of beet-only natural reds
• 100% plant-based color: vegetable juice concentrate, beta-carotene, turmeric
• Dye-free, non-GMO, water-solublesmooth-blending for buttercream, fondant, batters, beverages
• 0.75 fl oz dropper bottle
• Allergen-free of major allergens; vegan-friendly
• Crafted by India Tree, Seattle natural food coloring specialists since 1979